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Paper代写:The enterprise culture

2018-04-12 | 来源:51due教员组 | 类别:Paper代写范文

下面为大家整理一篇优秀的paper代写范文- The enterprise culture,供大家参考学习,这篇论文讨论了企业文化。企业文化创新是企业可持续发展的必然要求。企业文化是随着企业的发展而形成的,理应随着企业的发展而不断创新。因为企业在发展的不同阶段面临的环境、经营策略都不相同,那么与之相应的企业文化也应该不断进行变革。没有创新的企业文化不仅没有生命力,而且会成为企业进一步发展的障碍。

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At present, as a soft culture, corporate culture has been paid more and more attention by enterprises. The secret of the modern enterprise to maintain the lasting competitive advantage in the fierce market competition is the rapid learning and continuous innovation. Innovation is the soul of a nation's progress, but also the inexhaustible driving force of enterprise development, is able to keep up an enterprise development trend and the key of social development is neck and neck, therefore in the enterprise management innovation is imperative. As a part of enterprise management, enterprise culture innovation enterprise culture can be the spirit into the enterprise management of each link, make the enterprise to set up new concept of development, has extremely important for the survival and development of the enterprise, the influence of so that enterprises in the increasingly fierce market competition in an impregnable position.

Enterprise culture innovation is the inevitable requirement of enterprise sustainable development. The enterprise culture is formed with the development of the enterprise, and should be constantly innovating with the development of the enterprise. Because enterprises are facing different environments and operating strategies at different stages of development, the corresponding corporate culture should be constantly changed. Without innovation, corporate culture is not only lifeless, but also an obstacle to further development of the enterprise. The failure of many enterprises is that the innovation of enterprise culture has not kept up with the development process of the enterprise, which ultimately leads to the stagnation and decline of enterprise development. Therefore, the enterprise culture of innovation for enterprise to adapt to the market, improve the core competitiveness and overall quality has far-reaching strategic significance, is also the Chinese enterprises at home and abroad, the key to gain a foothold in the market. In the current economic background, the enterprise culture innovation is to give the new enterprise culture idea, the core values, management mode and expression, make it become the driving power source of enterprises to adapt to the new situation, a key support to become the enterprise core competitiveness.

Enterprise culture innovation is a strong guarantee for the smooth implementation of the overall strategy of the enterprise. Enterprise culture is the enterprise in the long-term management practice cultivated and for employees to abide by the floorboard of the goals, values, norms, it is the most lasting driving force and binding in the enterprise management. The power of corporate culture lies in its ability to penetrate deeply into people's hearts, subtly influence people's behaviors, standardize and harmonize people's behaviors, and generally accept and accept them. The sustainable competitive advantage of the enterprise comes from the strategic resources and the core competitiveness of the enterprise, which includes the technical ability, management ability and cultural innovation of the enterprise. Among them, excellent enterprise culture innovation is the key support point which constitutes the sustainable competitive advantage of the enterprise. The key to the success of the overall strategy of any enterprise lies in the execution of the strategy, and cultural innovation is the important factor for the strength and weakness of the execution. As the market competition becomes more and more serious, enterprises must take advantage of their weaknesses and formulate flexible strategies to adapt to the changeable competitive environment. This requires that the employees on the value concept with the overall strategy of the enterprise, through the cultural innovation, strengthen the staff's ideological concept, forming a full conscious behavior norms and values, and to strive for the realization of strategic goals.

The enterprise culture innovation is the support of the enterprise perfect system construction and the conformity culture resource environment. In the development of enterprises, the enterprise culture should focus on innovation in the key links of conceptual change and system and mechanism transformation. The rigidity of the system is paid more attention in enterprises, but it is easy to ignore the guarantee of cultural flexibility. The enterprise is a cooperative team with various excellent cultural resources. Keep fresh vitality enterprise as an economic cells, constantly absorbing the elite talent from all directions, every join is a kind of new cultural integration and configuration, only under the cultural innovation environment support, enterprise will increasingly rich cultural connotation. Cultural innovation will combine the traditional culture, dominant culture and foreign culture organically, and form the cultural atmosphere of the enterprise. R value system. Young scientific rational spirit and the humanity value of spirit, build the spiritual prop of enterprise survival and development, activation of each person's creative spirit and creative ability, is the fundamental direction of contemporary corporate culture innovation.

In the process of enterprise culture construction, many enterprises have a quick profit and profit phenomenon, and believe that the enterprise culture can not bring direct economic benefits, and will not invest enough time and energy to do it. People-oriented is the enterprise in the management of a basic principles of dealing with the internal relationship between members, but at present our country many enterprises still treat people as "enterprise belonging", still is to "carrot and stick" management model, staff can not get due respect and trust, greatly affect the enthusiasm of the employees to participate in the enterprise culture construction.

Due to the various enterprises of different starting point, the history of the development of different, the different ideas of management and personnel structure, etc., so the enterprise to respond to the environment of the strategy and way of dealing with internal conflicts will have their own characteristics, can't completely the same. But many enterprises on the enterprise culture innovation, regardless of the characteristics of their enterprises, direct the introduction of western enterprise culture management style, copy other people's model, a severe lack of personality characteristics and unique style, can not reflect its own enterprise concept and spirit of enterprise. There are many enterprises in the cultural innovation model, content and other aspects of the same, cultural innovation has become a standardized model.

Some enterprises equate enterprise spirit with the enterprise culture, in shaping the corporate culture, the culture of isolated from three layers, make the core layer and outer layer and middle layer stripping, pure stressed the importance of enterprise spirit, and no specific means and enterprise strategy, system, enterprise culture abstraction, serious from the enterprise management practice. For example, design a set of enterprise culture, but neglect to employees in the process of production and operation, neglect the daily employee training and motivation, it's hard to really set up excellent culture in the enterprise. As an effective means of management, corporate culture plays an important role in promoting the development of enterprises. Therefore, the enterprise culture is a systematic project, which must be connected with the actual operation and management of the enterprise to receive the due effect.

Successful enterprises always have a good and healthy corporate culture, but they can never conclude that corporate culture can solve all the problems of the enterprise. If the system and system are the life of the enterprise, the corporate culture is the "essence, spirit and god" of the enterprise. After leaving the system and system, the enterprise culture can not only "cure" the enterprise, but also "save" the enterprise. A good corporate culture must adhere to a sound enterprise system and system, otherwise it is unlikely to have a significant positive impact on the enterprise. 3. Corporate culture innovation strategy.

People are the basis points of the enterprise culture system, and the construction of enterprise culture is the construction of people. In the era of knowledge economy, the competition between enterprises is basically the competition of talents. In the face of the ever-changing new situation, as far as corporate culture is concerned, it will be more important than ever before for the people and the team that are the carrier of knowledge and its operation. The key of enterprise cultural innovation is not only the leading enterprises of innovation ability, the innovation level, more important is to guide employees to set up the business enterprise principle of management values, enterprise spirit and innovation consciousness and ability. Therefore, the innovation of enterprise culture in the era of knowledge economy must be based on people and adhere to the people-oriented innovation culture concept.

In the fierce competition in the knowledge economy era, to perfect the corporate culture of innovation mechanism, optimize the environment of the innovation of enterprise culture, strengthening the concept of innovation of enterprise culture has become the inevitable trend in the corporate culture innovation, to this end, enterprises should fully attaches great importance to the enterprise internal employee creativity, we will improve the mechanism of the innovation of enterprise culture. At the same time, enterprise managers should actively learn from other excellent enterprises' cultural innovation mechanism. At the present stage, there is a certain gap between the cultural innovation mechanism of Chinese enterprises and the innovation mechanism of developed countries. Outstanding enterprises in developed countries, it is very pay attention to the innovation of enterprise culture, therefore, in order to establish an innovative mechanism of enterprise culture, enterprise management personnel should actively learn the excellent enterprise culture to shape model, establish the innovative incentive mechanism.

The establishment of a new corporate culture must fully reflect the requirements of the market economy. With the establishment of modern enterprise system, Chinese enterprises will face new challenges. This requires enterprises must shake off the yoke of the traditional management mode and abandon outmoded concept of values, to establish new enterprise management model, based on the system innovation of enterprise culture innovation, establish the modern enterprise management values and improve the survival ability of enterprises, competition ability and development ability. Therefore, it is necessary to adapt to the market system and modern enterprise system that our country is establishing, and must adapt to the big goal of China's economic construction and the goal of enterprise development.

To build the sustainable innovation mechanism of enterprise culture, innovation is endless. The market competition is endless, and the sustainable innovation should not stop the competition. In the continuous innovation process, the enterprise brand value is also continuously improved. Innovative technology, innovative products, and innovative management are the only magic weapon for smes to win competition and make great efforts, and all of these innovations come from corporate culture innovation. The market competition and innovation activities are constantly on the rise, never stop and require the enterprise culture itself to keep pace with The Times and innovate constantly. No matter from the history of the development of the world top 500 enterprises, or from China's huawei, haier, lenovo, hisense and other Chinese excellent enterprises growth, the rise process, supremacy of innovation, enterprise cultural innovation dynamic is its march forward in the market competition power.

In short, the enterprise culture is the source of enterprise development, to be in the increasingly fierce market competition environment in an impregnable position, must be timely and effectively on its own cultural innovation. Only by adhering to the people-oriented principle and paying attention to the development of employees, creating a favorable development atmosphere for employees and establishing an innovative cultural development trend, can we constantly improve the innovation ability of the enterprise culture.

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